Loading...

Capital Tower – Cardiff

/, Design, Marketing, Mobile, Print, Web, WordPress/Capital Tower – Cardiff
Capital Tower – Cardiff 2018-01-23T14:03:49+00:00

Project Description

Capital Tower

Located at the heart of the city centre, Capital Tower is less than 10 minutes walk from Cardiff Central and Queen Street Railway Stations and Greyfriar’s Road is a key stop on the city centre bus network.

Forming part of the traditional office core, major occupiers in the building and the vicinity include Principality Building Society, AA, Allianz, The Law Society, Price Waterhouse Coopers, Liverpool Victoria and Admiral Insurance.

Since 2002, Knight Frank and Fletcher Morgan have engaged Wyndcliff to create a range of marketing brochures, manage events, photography and website.

view site

work for Capital Tower includes

Photography

Interactive graphics

Brochures and literature

A “one stop” solution…

Wyndcliff provide commercial property agents like Knight Frank & Fletcher Morgan, with a “one-stop” solution when it comes to marketing commercial property. Our ability to convert complex CAD floor plates into easily digested, more consumer friendly graphics; combined with our photographers and database of lifestyle images; working with highly skilled in-house designers with both page layout and interactive abilities; all this provides agents with a single point marketing focus, saving them valuable time, whilst maintaining a sense of brand and unified identity across the scheme.

“Thanks again for all your help in managing and running the event, it went like clockwork”

John James
Fletcher Morgan

Various photography

Brand evolution

Initial Logo Design

The Capital Tower logo as re-designed in 2012, the red, black and grey brand colours used now today, continue through the building in terms of both signage and interior design.

Logo modification

For the Capital Tower logo to work on a national level or even international level, it was felt that the word “Cardiff” needed inclusion.

Further logo revisions

To diversify and appeal to a wider market Capital Tower decided to create “Business Centres” or Business Hubs on separate floors which were sub-divided into smaller units, each sharing a central core area. Wyndcliff were asked to modify the logo for this.

View Capital Tower Business Centres website